Many of you are aware that I have a styling and rental business called, The Borrowed Boutique. Well, things have taken off in the past year and this “baby” of mine has become a full-time job, apart from caring for my 3 year old, freelance health writing, blogging, and trying for baby #2 the hard way (aka IVF). My heart for medical missions and public health lead me down a path I wasn’t fully anticipating. I’ve always had a love for children’s fashion, styling, and creative design; but, I didn’t want to leave my medical background behind. Instead, I decided to become a social entrepreneur. You may not be familiar with this term, but most of you are probably familiar with TOMS Shoes. Same idea, except, for every item rented from my shop; I currently donate funds to help protect young girls from sex-trafficking, childhood prostitution, and exploitation. GIVING BACK is what my shop is all about. Those renting give the dresses back, and in return, I give back to non-profits doing amazing work.
The journey to start this business has pushed my comfort zone on all levels. While my natural skills make styling easy, and my medical and public health background make the giving portion easy, the business side of things has been a bit more challenging. That’s okay. As most of you know…I’m up for a challenge. Getting through med school and residency taught me that perseverance and a positive outlook are more than half the battle. Sprinkle in some infertility with 10 cycles of IVF and I would say determination is part of my portfolio. So, late nights, dreams (and nightmares) filled with tutus, tracking packages, manually invoicing, filling orders, running to the post office and UPS, steaming dresses, etc. etc. have all been worth the sweat and toil when I consider the difference this business is making. In July, I travelled to Brazil where I was able to work with an amazing non-profit that helps protect young girls from sex-trafficking, childhood prostitution, and exploitation. A partnership was born, and now Esthers Children is our first giving partner.
Visiting the broken down homes of destitute little girls…broken windows, missing front doors, men passed out on filthy beds after shooting up all night, mothers intoxicated, food in scarce supply; and hearing the stories of girls as young as 6, 7, 8, 9, 10 being exploited by 40-year-old men stirred a fire in me that I refuse to extinguish. In addition to giving back for each item rented, I have now launched a #Styledtogive campaign. 100% of proceeds from this campaign will be donated to our giving partners. While fashion may seem frivolous, and expensive photos a luxury, using these aesthetically gorgeous things (which I deeply appreciate) to bring inner beauty and hope to a less fortunate child or mother is anything but frivolous or luxurious. It is justice. It is compassion. It is empowerment. It is true beauty at its best.
I don’t say all of this to make myself into a hero. I’m simply sharing so that you too will be inspired to find creative ways to make a difference too. Make the ordinary…extraordinary. Add meaning to the mundane. Approach each task with the intention to incorporate giving. A truly full life is one full of generosity.
If you’re excited about my new venture and want to get involved, I’m definitely looking for partners in giving and business. I’m also looking for Brand Reps (which is why I started writing this blog in the first place!). Check out the details below to be considered. And, for more info on The Borrowed Boutique follow on Facebook and Instagram. The website is due to launch early February, but in the meantime you can still rent through the Facebook page.
BRAND REP SEARCH DETAILS!!!!
READY…SET…GO!!! The Borrowed Boutique will be choosing brand reps every several months to help promote our brand and business by posting images using our rentals; giving us major shout outs; promoting our events, and telling everyone you know about our business. This is a fun way for you to get rental items for free. Many of you have asked for trades of product for images. Here’s a way to have that dream come true. For those selected, we will send you free rentals each month that you are serving as a brand rep or enthusiast. Both photographers, bloggers, child models, and ordinary kiddos who love to have their picture taken will be considered.
Here’s how to qualify and how to enter:
1. Follow The Borrowed Boutique on Facebook and @theborrowedboutique on Instagram
2. Repost the picture below on Instagram and tag @theborrowedboutique and #theborrowedboutique#theborrowedboutiquebrandrepsearch
3. Include these rules when posting the image so others will know what’s going on.
4. Share the image with three friends that you think might be interested on Instagram
5. You may tag up to three photos daily with #theborrowedboutiquebrandrepsearch
6. Your instagram account must be set to public to be considered. And, yes, you must be active on Instagram.
The Mom in Me, MD and The Borrowed Boutique